In Amsterdam, a city known for its rainy weather, MAIUM is renowned for its practical and functional city rainwear. As a brand from the Netherlands, we combine a love of style with an aversion to wear and tear, pollution, and waste. This care guide shares essential tips for extending the life of your MAIUM products while respecting the environment.
Air them out first, then wash them
Think carefully before washing your coat. To help protect the environment, it's often enough to simply let your coat air out outside.
Remove stains with an eco-friendly stain remover
One stain doesn't mean the entire jacket needs to be washed. You can often remove stains by hand using an unscented, lotion-free, eco-friendly stain remover. Apply it to the stain and let it sit for half an hour, then rinse thoroughly. Don't rub too hard, as this can wear down the fabric and damage the water-repellent coating.
Remove dirt with a clothes brush
You can remove dust and surface dirt with a brush or a damp cloth. Regular use of a clothes brush helps keep your coat looking fresh.
Do not overload the washing machine
It’s important not to overload your washing machine. An overloaded machine disrupts the spin cycle and can cause clothes to come out of the machine wet and dirty. If an item is too large for your washing machine, have it cleaned by a professional dry cleaner with larger machines. At the same time, a nearly empty machine wastes water, energy, and detergent. Always read and follow the care label on the garment. Many of our styles have specific instructions for separate washing.
Important: All jackets, except for padded jackets, must be washed on a delicate cycle at a maximum temperature of 30 degrees and should not be put in the dryer.
Wash at low temperatures
Washing your jacket at high temperatures usually doesn’t make it any cleaner. A temperature of 30°C is often sufficient. Lower temperatures help extend the jacket’s lifespan because they’re gentler on the fibers and colors. Before washing, close all zippers, pockets, buttons, and Velcro fasteners, then turn the jacket inside out. Don’t leave the jacket in the washing machine for too long after the wash cycle ends.
Use an eco-friendly detergent
Choose an eco-friendly liquid detergent. These do not contain surfactants that are harmful to the environment. Do not use more detergent than necessary. Start with half the recommended amount and increase it only if necessary.
Do not use fabric softener
Do not use fabric softener, as it impairs the jacket's technical performance. Fabric softeners are not environmentally friendly and are also bad for your health.
Avoid the dryer
Do not put your jacket in the dryer. The heat and mechanical stress of the dryer can fade the color and cause the fibers to wear out more quickly. Instead, let the jacket air dry. To reactivate the water-repellent coating, you can apply heat with an iron or a hair dryer. Always read the care label on the inside of the jacket.
Repair Instead of Replacing
The motto “make do and mend” is close to our hearts. Holes, missing buttons, and loose seams can often be easily repaired with a needle and thread. For more complicated repairs, you can take your coat to a tailor, so that you and your MAIUM coat can enjoy many more wonderful winters together.
Good care pays off
By following these guidelines, you can extend the life of your functional jacket by several years. That’s better for the jacket, for the environment, and for your wallet. Always follow the instructions on the care label inside the jacket, as different fabrics, membranes, and linings require different types of maintenance and care.
FAQ
How often should I wash my MAIUM jacket?
Not always. In many cases, it’s enough to air out your coat outside, remove stains by hand, or brush off surface dirt.
What should I do before washing my jacket?
Always read the care label first. Then close all zippers, pockets, buttons, and Velcro fasteners, turn the jacket inside out, and wash it on the appropriate cycle for that style.
How can I make my jacket last longer?
Wash less often if possible, use an eco-friendly detergent, avoid fabric softener and the dryer, and repair minor damage instead of replacing the jacket too quickly.
Can I have my MAIUM jacket repaired instead of replacing it?
Yes. You can often do minor repairs—such as mending holes, sewing on buttons, and fixing loose seams—yourself, while more complicated repairs can be done by a tailor.
