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SUSTAINABILITY

MAIUM is a label rooted in urban movement. We make stylish products with a strong focus on quality, functionality and durability. Our priority is to run our business through conscious and responsible decision making. We believe it's our duty to get people out of their car and onto their bike, no matter the weather.

Rainwear by definition is designed to protect us from the elements, we have incorporated sustainable and conscious design practices in an attempt to restore the link to nature, proving that fashion and innovation doesn’t have to cost the earth.

Even though we are proud of our achievements in recent history,there is still a long way to go, for us and for the fashion industry as a whole. Consequently, we remain ambitious to continuously improve. Check our Future Goals of improvement.

In line with the shared blueprint as defined in the United Nations Sustainable Development Goals, Maium adopts practices to strive for, Gender Equality (5), Decent work and economic growth (8), Industry Innovation and Infrastructure (9), Sustainable Cities and Communities (11), Responsible consumption and production (12) and Life on Land (15).

We firmly believe that honesty and transparency provide the foundation for collaborative growth and development. Our holistic sustainability plan for the coming years to grow, take responsibility and reduce our negative impact is based on environment, health and circularity.

For more information, click on one of the following 5 pillars.